Appointed as an individual management consultant by The Coca-Cola Company you are tasked with writing a feasibility report detailing the viability of their business idea of further expanding the recently acquired Costa Limited on an international level (not the UK).
You need to present in your report a strong line of reasoning for your chosen country and location and this can be achieved by conducting the necessary research as noted below. The location which has to be used for my particular assignment is Hamburg, Germany. This report must come up with a suitable and quantitatively proven place and business plan.
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